NEW YORK, NY – Manhattan University, an NCAA Division I member institution with 21 men's and women's sports teams, has announced a pioneering, long-term alliance with the U.S.-based sportswear brand, Capelli Sport. This groundbreaking partnership ushers in a new era for Manhattan University's athletic programs and signifies Capelli Sport's first step and expansion into collegiate athletics.
The joint announcement was made by Irma Garcia, Director of Athletics, and George Altirs, President and CEO of Capelli Sport, which was founded in 2011 and has strong roots in international soccer.
The initial phase of the new partnership will provide all of Manhattan's student-athletes, coaches, and staff with customized, team and sport-specific, high-performance Capelli Sport uniforms and training gear.
In addition, both Manhattan and Capelli Sport have agreed to explore and collaborate on select co-branding initiatives, retail opportunities, and sponsorship ideas to expand the partnership across Manhattan Athletics and provide campus-wide options for all students and the Jasper alumni base.
"This partnership is about more than uniforms. It's about progress," said Irma Garcia, Director of Athletics. "Capelli Sport understands the power of storytelling through sport, and together, we're redefining what it means to be a Jasper. From the Bronx to the national stage, our teams will be competing with pride, purpose, and a brand that represents our vision for the future."
"I am thrilled with this new, cutting-edge alliance between Manhattan and Capelli Sport, and know that this is just the first step of many between our two organizations that share a similar vision and passion for sports," said Frederick Bonato, President of Manhattan University.
Capelli Sport is a U.S.-based sportswear and footwear company founded in 2011 by entrepreneur George Altirs. Headquartered in New York City, it operates as a subsidiary of GMA Accessories Inc. Capelli Sport's Manhattan University alliance marks the company's first comprehensive, NCAA Division 1 partnership. Capelli was recently announced as the official apparel partner of USA Lacrosse and USA Field Hockey.
"This partnership with Manhattan University marks a pivotal moment in Capelli Sport's journey to becoming a leader in multi-sport outfitting. Supporting all 21 Division I programs at one institution reflects our commitment to excellence across every sport. Manhattan University sets the standard for what a comprehensive partnership should look like, and together, we're laying the groundwork for the next chapter of growth in collegiate athletics," said Capelli Sport Founder & CEO, George Altirs.
This partnership promises to elevate Manhattan University's athletic programs and provide student-athletes with top-tier performance gear. Fans can look forward to an early preview of the new look and branding this summer,with official rollouts across social media and GoJaspers.com leading into the fall season.
About Manhattan University
Located in Riverdale, Bronx, New York, Manhattan University is a private, Catholic liberal arts institution offering more than 100 undergraduate and graduate programs. As a proud NCAA Division I member of the Metro Atlantic Athletic Conference (MAAC), Manhattan Athletics has a long-standing tradition of academic and athletic excellence. Learn more at gojaspers.com.
About Capelli Sport
Capelli Sport is a global sports brand based in New York City. The company is a leader in sports, lifestyle apparel and equipment. Capelli Sport enables athletes and teams to maximize their potential through a unique global sports ecosystem. Learn more at capellisport.com and find Capelli Sport on Instagram (@CapelliSport).